Apple’s Smartphone Dominance Is Over: 10 Reasons Why

Aug 3rd, 2010 | By technologynews | Category: Technology
Apple’s Smartphone Dominance Is Over: 10 Reasons Why
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In 2007, when Apple first launched the iPhone, there was significant speculation over whether or not a device that provided a vastly different input functionality could survive in a world that was governed by physical keyboards, trackballs, and other mechanical functions. It was a risk. And after a short time, it was abundantly clear that that risk paid off. The iPhone became a technological marvel that exceeded almost all analyst expectations. Four brief technological generations later, its still going strong.

But things are starting to change in the smartphone market. As important as the iPhone is as the device that set the standard for smartphones in the space, its being overtaken by Googles Android platform. In fact, Nielsen reported that Android captured 27 percent of U.S. smartphone sales over the past quarter. Apple acquired 23 percent of all U.S. smartphone sales over the same period. Its worth noting, however, that the figures dont include the iPhone 4 or the Motorola Droid X.

Regardless, this is the second time that Apple has heard the news that Android devices are outpacing the iPhone. Its also quickly becoming clear that at this rate, Apples position as the dominant force in the mobile market will soon fade away, Take a look at the reasons why.

1. The numbers speak for themselves

Its hard to argue against concrete evidence. Nielsens data clearly shows that Android has beaten iOS quite handily. With 27 percent market share and gaining, its clear that Google is well on its way to mobile dominance. Apple, on the other hand, could find it is permanently relegated to second place. Thats not necessarily a bad thing, and on a phone-by-phone basis, the hardware company will still beat all competitors. But in terms of overall market share, the numbers seem to show that Apples dominance is over.

2. More Android-based devices are coming

The biggest issue facing Apple and its iPhone is that the company is up against a deluge of devices that are making their way to store shelves. Aside from the Droid X and the HTC Droid Incredible, Androids success has caused several more vendors to want to bring their own Android devices to the market. As that happens, look for Apples influence in the mobile space to decline even more. Those individual releases might not beat out the iPhone, but as an aggregate, they will continue to put pressure on Apple and its market share in the space. There is power in numbers.

3. Motorola has proven its possible

Motorola has proven something both to consumers and other vendors: with the right set of features, and the proper vision, a company can develop a phone that will compete well against the iPhone. Apple is now forced to compete with a device the Motorola Droid X that can come close to matching the iPhone. Motorola has proven that success is achievable against the iPhone. Thats not good for Apples market share.

4. Googles Android 2.2 is Decisive Factor

Android owners running Android 2.2 on their smartphones are able to view just about any video or play any game on the Web. Its something that iPhone owners dont have available to them. Going forward, Android 2.2 could be the linchpin that sends a deluge of consumers to Googles platform. The inability to view some videos or play Flash games is a real issue with Apples software. If Flash works well on Android and consumers like it, the addition of Adobes platform will become a key selling point for Android phones.

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